The AI-Ready Media Operating Stack
What studios, broadcasters, streamers, and digital media companies need to modernize end-to-end operations for the AI era.
Speaker Bio & Media Kit
Amy Alba
Media supply chain and AI transformation executive.
Speaker, advisor, and operator on agentic AI across content rights, licensing, subscriptions, scheduling, delivery, adtech modernization, creative automation, measurement, data platforms, and the future of TV and streaming revenue.
Short Bio
For event pages, podcast notes, and program guides.
Amy Alba is a media supply chain and AI transformation executive helping media and entertainment companies modernize content rights, licensing, scheduling, delivery, subscriptions, advertising, creative automation, measurement, and monetization for the AI era. Her work sits at the intersection of media economics, enterprise workflow, ad technology, content distribution, generative content systems, data platforms, and agentic AI. Across Turner, WideOrbit, Operative, Channel Media Solutions, and Capgemini, she has helped major broadcasters, studios, streamers, and media organizations transform revenue workflows, rights and distribution operations, measurement strategies, and data-driven operating models.
Event Intro
A concise introduction for moderators and hosts.
Amy Alba brings a practical operator’s lens to the future of media, AI, and monetization. She speaks on how media companies can modernize the full media supply chain, prepare rights, data, measurement, and delivery systems for the AI era, and turn emerging technology into business impact across content licensing, streaming, advertising, creative automation, subscriptions, and audience strategy.
Signature Talks
High-signal topics for panels, podcasts, keynotes, and executive rooms.
Rights, Avails, and Licensing Intelligence
How AI can accelerate rights analysis, windowing, holdbacks, licensing proposals, and distribution deal workflows.
Agentic AI Across the Media Supply Chain
From title metadata and localization to scheduling, delivery, ad operations, finance, and executive reporting.
The Future of TV and Streaming Monetization
FAST, AVOD, SVOD, subscriptions, product placement, licensing, retail media, and commerce media revenue models.
Creative AI for Ad Sales and Campaign Teams
How AI can move teams from brief to campaign concepts, creative content, video assets, and sales enablement faster.
Product Proof
Hands-on experience shaping agentic workflows for real media operating problems.
Agentic Media Intelligence
Scoped as a cross-functional platform for content, monetization, distribution, finance, and AI governance workflows.
Request Private Demo
Avails IQ
Built a functional Sony Pictures prototype for rights analysis, avails, proposal creation, and deal process workflows.
Request Private DemoRights-to-revenue operating model
Connects title records, rights windows, licensing packages, delivery constraints, sales workflows, and finance impact.
Enterprise source-of-truth strategy
Designs AI around systems such as rights, MAM/CMS, CRM, OMS, traffic, ad serving, ERP, and measurement platforms.
Google Ads creative automation
Built a Google Gems prototype for ad sales teams to automate campaign creative from brief through content creation.
Request Private Demo
Google AI Studio video agent
Created a creative AI video tool for campaign ideation, video marketing, and generative content workflows.
Request Private DemoInterview Prompts
Smart questions for podcasts, video interviews, and panels.
Where does agentic AI create real value in media first?
A practical discussion of rights, scheduling, deal, ad sales, finance, and delivery workflows.
What should media leaders fix before scaling AI?
Rights data, title metadata, operating model gaps, source-of-truth fragmentation, and governance.
How is streaming changing content monetization?
FAST, AVOD, subscriptions, hybrid models, licensing windows, product placement, and cross-platform monetization.
What does creative AI change for media sales teams?
Brief intake, concepting, campaign storytelling, video generation, review workflows, and brand-safe governance.
What does the next era of measurement look like?
Outcomes, attribution, identity, privacy-safe collaboration, and AI-assisted analytics.
Need Amy’s speaker bio, headshots, or topic sheet?
Request the media kit or start a conversation about your event, interview, or advisory need.